The Life and Times of...
Any marketing activity is to help a brand get from A to B. Whether the journey is straight or convoluted, it needs to be planned in advance. You could stumble through this journey by trying out new things, But it is far better to have a plan in place. Having a plan in place that […]
Introduction I am Chirag Patnaik, a multi-disciplinary expert with cross-functional expertise in marketing, communications and technology. I headed operations for the Indian National Congress’s Social Media team for three years in the run up and post the Lok Sabha elections. Where I ran both social media and technology operations for it. Early Life and Education […]